Jenna Henderson

Jenna Henderson is a Principal Consultant at Stratagem Analytics, bringing 15 years of unparalleled expertise in marketing intelligence and competitive analysis. She holds an MBA from the Wharton School, with a concentration in Marketing and Business Analytics, and a Bachelor's degree in Economics from the University of California, Berkeley. Jenna’s professional philosophy centers on demystifying market complexities, transforming raw data into clear, strategic pathways for businesses. She believes that true expert insight comes from not just understanding the 'what' but also the 'why' and 'what's next.' At Stratagem Analytics, she spearheads initiatives that delve deep into consumer behavior, market dynamics, and technological disruptions. Her work is renowned for its rigor and practical application, helping numerous Fortune 500 companies anticipate and capitalize on future market opportunities. Readers can expect her articles to provide data-driven perspectives, actionable frameworks, and forward-thinking analyses that empower them to make informed marketing decisions and stay ahead of the curve